Each year, approximately 2,600 children are sentenced to juvenile life without parole in the United States—their whole lives behind bars, with no chance of freedom. Many women and juvenile offenders who are serving a sentence of Life Without Parole are victims of abuse.
At the University of Southern California’s Gould School of Law, students and staff are tirelessly working to reshape both the lives of the deserving and the justice system itself. The Post-Conviction Justice Project brings law students into prisons to advocate for those that the system has let down, and has had a major influence on legislation.
Leroy & Clarkson was asked to rebrand PCJP, evolving the brand from a traditional education site to a modern and easily navigable destination. With this new look, feel and tone, including a logo and artwork, we are thrilled to be highlighting the efforts of this life-changing organization.
With a new brand identity, PCJP will be proactively hitting the media to gain the recognition and support that it deserves. We are excited to continue to work with USC and PCJP as they shed light on their important work.
Let freedom ring.
